Task 5: Mock Up Stationary

 This is my reference for my mock-up stationary.

My stationary design

Letterhead

Envelope

Name card

Notebook

Paper bag

CD 

T-Shirt

Finished!

Task 4: Logo Description

This is my logo for my future photography studio. My logo is based from the camera lens with a capital R in the middle of it which represented the first letter of my name. I use the shape circle because it represented the camera.

I use 3 different color which is yellow, white and black. I use yellow for the outline to bold the letter R and the color represented cheerful. While black represented strong willed, power and wisdom in my photography. Then, I use white to represented the  pureness and simplicity.

Task 3: Illustrated Logo

Illustrate logo in AI

After I illustrate my logo, I browse all the colour that I want based on this website.

( colorhexa.com )

And then I list down all the colour that I want.

This is the process I play with colour to match them with my logo.

Then i decided to make my logo to be like this because the previous logo has used plenty of colour.

Finished!

Task 3: Upper case Letter

Sketch and do the outline using artline pen.

Trace into illustrator.

Finished!

Art Nouveau In Interior Design and Fashion

Art Nouveau was influenced by ideas of the natural world and what designers experienced around them, borrowing ideas from nature and reflecting them in magnificent fabrics and wall paper.

Interior Design

From 1880 to 1910, art nouveau interior design was the height of originality and design excellence. The concept was first on show in Paris, France and then London, UK. It caused a huge fuss as people instantly loved it or loathed it.

Alexandre Charpentier 

Apartment Bedroom Classic Style by Daria Grigorieva

Fashion

Art Nouveau Fashion provides a fascinating introduction to the style, defining it and placing it in design history by focusing on a number of important designers - Worth, Lucile, Paquin, Poiret - and key topics, such as clients and artists, jewellery and accessories and advertising. Art Nouveau fashion questioned conventional gender norms with daring flamboyance, presenting women in suits, influenced by tailored menswear.

Yellow Silk Promenade Dress & Hat, c. 1900

White silk dress with sequined black lace overlay, American (Brooklyn), ca. 1900.

19th Century Of Neoclassicism Artists And Artwork

Neoclassicism is the name given to Western movements in the decorative and visual arts, literature, theater, music, and architecture that draw inspiration from the "classical" art and culture of Ancient Greece or Ancient Rome. The main Neoclassical movement coincided with the 18th century Age of Enlightenment, and continued into the early 19th century, latterly competing with Romanticism.

This is some important neoclassical artists and their artwork:

Asmus Jacob Carstens, Night and Her Children, Sleep and Death, 1794

Fantasy depiction of the Appian Way; etching by Giovanni Battista Piranesi, 1756

Jacques-Louis David, Oath of the Horatii, 1784

Print of a drawing by John Flaxman of a scene in Homer's Iliad, 1795

Angelica Kauffman, Venus Induces Helen to Fall in Love with Paris, 1790

Ingres' version of Neoclassicism, Oedipus and the Sphinx, 1808

19th Century Of Graphic Design

Illustration of the bill posters, pasted on top of each-other, fighting for a position to grab the public attention. The Victorian era was the period in which fly poster typography emerged depicted in the illustration above. The large amount of color in combination with large font sizes were created from movable metal type.

Its proving difficult to to find any facts at all, either online or in the library relating to Victorian typography or advertisement containing facts about the techniques or popularity in design through out the century. Type timeline segment from the 19th century:

1803 Robert Thorne design the first Fat Face.

1815 Vincent Figgins design first slab-serif typeface.

1816 William Caslon IV design first sans serif typeface.

1845 Robert Besley designs the first Clarendon. 

Fat face / Fat face roman is designed by William Thorne in 1820 (Robert Thorne) created the typefaces the company was then brought by William Thorowgood in 1820 after Robert Thornes death. Robert Thorne was the creator of Fat Face founding the style in 1801. William Thorowgood then took over the company in 1820.

Fat Face was the first typeface created for advertising. Its key features are vertical stresses and hairline serifs, the structure of the typeface has thick main body, the ascenders, descenders,bowl etc. are thick in width, the serifs and connecting strokes are thin hairlines and bracketed. Typeface was created for the purpose of advertising it was used in posters and hoardings.

Egyptian/ Slab serif typeface 1817 was designed by Vincent Figgins. The slab serif has a low contrast, design of uniform stroke.

Antique was releases by Figgins in 1825. Modern font equivalent: Egiziano Black.

The anatomy of this typeface is chunky, thick and bold used for headlines in the diameter of the serifs matches the thickness of the main body. There stroke lines on the loops, tail etc. 

Figgins also created the Monotype Ionic typeface, this became used for body text by the news paper industry, designed 1821 it was the model typeface in the 20th century. 

Sans Serif was designed by William Caslon IV and created the Caslon Sans Serif alphabet. This is was the very first sans serif created, its is categorized as a Sans Serif Grosteque.

Robert Besley designed original Clarendon in 1845. It has been described in the 'Letter Information. The anatomy of type. By Joep Pohlen.'

These are some examples of the original design of Clarendon in the late 19th century.

Examples of the Victorian typography.

This is poster created for advertising Oxbridge Fair 1878. The use of large scale type and bold slab serifs in combination with the mixture of black and red, makes the image really yell at the audience.

The Oxbridge uses Antique with a drop shadow, this is used multiple times in the poster, 'fair' again is  the Antique typeface. The poster also uses Caslon's English two line Egyptian and Thorne's Fat Face Roman.

This poster again is a brilliant example of the communication methods of the 19th century. This poster has been printed on basic paper in basic black its a low cost poster. There a mixture of typefaces and sizes. The designer has used Fat Face Roman and Antique typefaces.

This another example from a 1853 Newspaper demonstrating the trend of using  multiple typefaces to grab peoples attention. The example again contains the commonly seen slab serifs used thought out the 19th century.

Task 2: Lower Case Letter

Sketch and do the outline

Trace in Illustrator

Colour the fonts

Finished!